I don’t know what to think about the neon artwork depicting proteins related to deadly diseases displayed in the windows of the Wellcome Trust’s headquarters on Euston Road in London:

The neon art “is mesmerising passers-by in the centre of London, and acting as a bittersweet reminder of the devastation of serious medical conditions”, says the Wellcome website, and continues:

Proteins play a key part in how our bodies interact with disease. The Structural Genomics Consortium, which the Wellcome Trust part-funds, has had a crucial role in identifying the structure of some important proteins related to human disease, including cancer, HIV, obesity and malaria. Understanding the structures offers potential targets for novel drugs to treat these conditions. London design team Graphic Thought Facility have constructed a colourful and thought-provoking display depicting a number of these proteins in bright neon signs that are attracting the attention of busy onlookers.

Decorative, okey — but “mesmerising” and “thought-provoking”?

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